The place Was The 2012 Olympic Video games Held? units the stage for this enthralling narrative, providing readers a glimpse right into a story that’s wealthy intimately, and brimming with originality from the outset. The 2012 Olympic Video games, held in London, have been a serious milestone within the historical past of the Olympics, marking a big second in time for the game and its followers.
The collection of London because the host metropolis was a pivotal second within the historical past of the Olympics, and it marked a brand new period for the game. The British authorities and the Worldwide Olympic Committee labored tirelessly to make sure that the Video games could be a hit, investing closely in infrastructure and logistics.
The 2012 Olympic Video games in London
The 2012 Olympic Video games, often known as the Video games of the XXX Olympiad, was a serious milestone within the historical past of the Olympics, marking a big second on the earth of sports activities and celebration. This occasion introduced collectively athletes, groups, and spectators from across the globe, showcasing distinctive athletic achievements, cultural variety, and worldwide unity.
The Collection of London because the Host Metropolis
In 2005, the Worldwide Olympic Committee (IOC) introduced London because the host metropolis for the 2012 Olympic Video games, defeating bids from Paris, Madrid, and Moscow. London’s profitable bid was largely as a result of metropolis’s in depth expertise in staging large-scale occasions, together with the 2000 G8 Summit, the 2005 World Police and Fireplace Video games, and the 2006 Commonwealth Video games.
The important thing elements that influenced the selection of London because the host metropolis embrace:
- The UK’s sturdy infrastructure and logistical capabilities, together with well-developed transportation methods.
- The Olympic Park’s (beforehand generally known as Stratford Metropolis) potential for regeneration and concrete renewal.
- The UK’s funding in sports activities infrastructure, with a robust emphasis on growing current amenities and constructing new ones.
- The Olympic Park’s environmental sustainability and progressive design, which offered a pure amphitheater for the Video games.
- The UK’s wealthy cultural heritage and international affect, which facilitated worldwide engagement and curiosity within the Video games.
The collection of London because the host metropolis introduced vital financial advantages, together with job creation and infrastructure improvement. The Video games offered a novel alternative for the town to showcase its capabilities, foster worldwide relationships, and reveal its dedication to sustainability and social duty.
The Influence of London’s Choice
The collection of London because the host metropolis for the 2012 Olympic Video games had far-reaching penalties, each for the town itself and for the world of sports activities.
- The Video games performed a big position in regenerating the Olympic Park space, reworking it right into a vibrant hub of exercise.
- The occasion promoted sport and bodily exercise among the many native inhabitants, inspiring participation and funding in group sports activities applications.
- The Video games additionally demonstrated London’s capability to host main worldwide occasions, showcasing its energy and resilience within the face of logistical and organizational challenges.
London 2012 Olympics’ Price range and Funding
The 2012 Summer season Olympics, formally generally known as the Video games of the XXX Olympiad, held in London from July 27 to August 12, 2012, have been a serious worldwide multi-sport occasion. The whole price range for the Video games was a matter of great dialogue and scrutiny, as it’s for each Olympic Video games. An in depth evaluation is important to know the price range and funding construction of the London 2012 Olympics.
The whole price range for the Video games was estimated at £9.3 billion (roughly $15 billion). This determine included prices for venue development, safety, transportation, and operational bills. The price range was overseen by the London Organizing Committee of the Olympic Video games and Paralympic Video games (LOCOG).
Foremost Sources of Income
The primary sources of income for the London 2012 Olympics included:
The sale of broadcasting rights was additionally a big income for the Video games. The London Olympics secured an estimated €2.8 billion in broadcasting rights from European broadcasters. This income was essential in serving to to fund the Video games.
Along with broadcasting rights, sponsors additionally performed a serious position in producing income for the London Olympics. The Organizing Committee had a complete of 11 Tier One sponsors who offered vital monetary help for the Video games. These sponsors included main firms equivalent to Coca-Cola, McDonald’s, and Samsung.
Foremost Expenditure Classes
The primary expenditure classes for the London 2012 Olympics included:
The biggest single merchandise of expenditure was the development of recent venues, with a complete price of £4.9 billion. This determine included the price of constructing the Olympic Stadium, which was estimated at £537 million.
Securing funding for the Video games was a big problem for the Organizing Committee. The British authorities offered a assure of £7.16 billion in funding for the Video games, and in addition agreed to supply a contingency fund of as much as £300 million.
Challenges Confronted by the Organizers
Regardless of the numerous sources obtainable, the Organizing Committee confronted a number of challenges in managing the price range for the Video games. These included:
The Olympics have been suffering from development delays, with a number of venues lacking their scheduled completion dates. This led to elevated prices and a better burden on the contingency fund.
Regardless of these challenges, the London Olympics finally delivered a profitable and memorable Video games, with a robust concentrate on sustainability and legacy. The Olympics additionally introduced in vital financial advantages for the town, with an estimated £6.5 billion in further financial exercise generated in the course of the Video games.
Because of this expertise, the Worldwide Olympic Committee (IOC) and the host cities of future Olympics might want to rigorously plan and handle their budgets to make sure the success of the Video games.
The Influence of the 2012 Olympics on London’s Economic system
The 2012 London Olympics had a big affect on the town’s economic system, creating quite a few alternatives for development and improvement. The Video games introduced in a big inflow of tourists and vacationers, leading to a considerable increase to native companies, significantly within the hospitality and tourism sectors.
The Olympics additionally led to a surge in infrastructure improvement, with numerous new transportation methods, public buildings, and amenities being constructed or refurbished. This has had a long-lasting affect on the town, making it extra enticing to vacationers and companies alike.
New Alternatives for Progress and Improvement
The Olympics created new alternatives for development and improvement in numerous sectors, together with tourism, hospitality, and infrastructure. A number of the key areas the place the Olympics had a constructive affect embrace:
- Stratford and the Olympic Park Space
- Transportation and Infrastructure
- Enterprise and Entrepreneurship
- Lodging Suppliers
- Eating places and Cafes
- Native Retailers
- The Olympics’ organizers used a variety of progressive applied sciences to create an interesting expertise for spectators, together with high-definition giant screens, state-of-the-art video analytics, and stay social media feeds.
- The London 2012 Olympics’ spectator information was obtainable as an app for iPhone and Android gadgets, offering spectators with easy-to-use options equivalent to Olympic schedule, venue maps, and medal counts.
- The London 2012 Olympics’ organizers used knowledge analytics to foretell and handle crowd circulation, guaranteeing that spectators moved effectively by the venues and minimising congestion.
- The info analytics platform enabled the Olympic officers to achieve invaluable insights into areas equivalent to ticket gross sales, attendance patterns, and spectator habits, permitting them to refine occasion planning and optimize the general expertise.
- RFID know-how: The usage of Radio-Frequency Identification (RFID) know-how enabled spectators to rapidly and securely enter and exit Olympic venues, bettering crowd administration and decreasing wait occasions.
- Biometric authentication: Biometric authentication enabled spectators to simply and securely entry Olympic venues, utilizing facial recognition and iris scanning to validate tickets and identities.
- The Golden Moments: Usain Bolt’s Triple Crown
The Jamaican sprinter, Usain Bolt, cemented his standing because the world’s quickest man by attaining a historic triple crown, profitable the 100m, 200m, and 4x100m relay titles for the third consecutive Olympics. His spectacular victories showcased his dominance within the sprinting occasions.
- Mo Farah’s Historic Double Win
The British distance runner, Mo Farah, made historical past by changing into the primary British athlete to win gold within the Olympic 5,000m and 10,000m occasions. His victories marked a milestone in British athletics.
- The Magnificent Seven: Nice Britain’s Golden Haul
Nice Britain loved a memorable second when seven of their athletes received gold medals, a primary for the nation within the historical past of the Olympics. This was a testomony to the nation’s spectacular athletic expertise.
- Males’s 4x100m Relay: Report-Breaking Efficiency by america
The American staff set a blistering tempo to win the gold medal, however their time of 36.84 seconds additionally established a brand new world document. This achievement showcased the unbelievable pace and endurance of the world-class athletes.
- The Golden Second: Males’s 100m Sprinting
Usain Bolt’s dominance within the 100m sprinting occasion was evident when he recorded the second-fastest time in Olympic historical past at 9.63 seconds. His world-class efficiency left the world in awe.
- Usain Bolt’s Inspiring Victory
Usain Bolt’s spectacular efficiency on the 2012 Olympics was all of the extra outstanding given his struggles with accidents and fatigue. His unwavering willpower and willpower have been a testomony to the human spirit.
- Brendan Hansen’s Brave Comeback
The American swimmer, Brendan Hansen, overcame a tough previous and a grueling coaching schedule to assert the bronze medal within the 100m breaststroke occasion. This was an inspiring testomony to the athlete’s resilience and perseverance.
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The Olympic Sponsorship Programme, which noticed manufacturers like Coca-Cola, McDonald’s, and Procter & Gamble (P&G) companion with the IOC.
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The TOP Programme, which is the IOC’s international partnership programme, that includes manufacturers like Normal Electrical, Dow, and Omega.
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The International Accomplice Programme, which included manufacturers like Intel, McDonald’s, and Panasonic.
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London 2012’s Official Charity Accomplice, the Royal British Legion, which supported the occasion’s armed forces and veterans’ initiative.
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The Official Transport Accomplice, London Underground, which offered transportation companies to spectators and athletes.
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The Official Know-how Accomplice, Intel, which offered IT infrastructure and companies for the occasion.
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The creation of a devoted biking route for the Olympics.
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The implementation of a park-and-ride system for spectators.
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The supply of further transport companies and employees to handle the elevated demand in the course of the Video games.
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Reworked and revitalized public areas, such because the Olympic Park and the River Thames.
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Offered funding and regeneration for surrounding areas.
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Enhanced the town’s worldwide fame and visibility.
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Generated £5.3 billion in financial affect for the UK.
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Offered over 200,000 new jobs for Londoners, together with athletes, volunteers, and occasion employees.
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Elevated tourism and customer numbers, with a further 500,000 guests in the course of the Video games.
- The 2012 London Olympics set a brand new document for the variety of collaborating international locations, surpassing the 1984 Los Angeles Olympics, which had 140 international locations collaborating.
- The whole variety of athletes collaborating within the 2012 Olympics was round 10,500, greater than double the variety of athletes collaborating within the 1980 Moscow Olympics.
- The expansion in participation has led to a extra numerous and inclusive Olympics, with athletes from all corners of the globe contributing to the success of their respective international locations.
Stratford, a beforehand underdeveloped space in East London, underwent vital transformation to accommodate the Video games. New residential and industrial developments have been constructed, together with the Olympic Park itself, which now hosts numerous sports activities amenities and group venues.
The Olympics spurred numerous transportation enhancements, together with the growth of the Jubilee line and the development of the London 2012 cable automotive. These developments have improved connectivity to the town centre, making it simpler for guests to entry the Olympic Park and different areas of curiosity.
The Olympics offered alternatives for small companies and entrepreneurs to get entangled within the Video games, by initiatives such because the London Legacy Improvement Company’s (LLDC) Enterprise Alternatives Programme. This programme supported native companies within the development, hospitality, and retail sectors, serving to them to entry new markets and prospects.
Useful Companies
Various companies benefited from the Olympics, together with:
Accommodations and lodging suppliers within the metropolis noticed a big enhance in bookings, with many accommodations promoting out in the course of the Video games. This was significantly true in areas with quick access to the Olympic Park, equivalent to Stratford and Hackney.
Meals and beverage companies within the Olympic Park and surrounding areas additionally noticed a surge in gross sales, as guests and employees alike seemed for handy, inexpensive choices to seize a chunk to eat.
Native outlets and retailers within the Olympic Park and surrounding areas additionally benefited from the inflow of tourists, with many experiencing elevated gross sales and foot visitors.
Elevated Footfall and Tourism
Some of the vital impacts of the Olympics was the rise in footfall and tourism in London. In accordance with a research by the London Boroughs, the Video games introduced in over 9.9 million spectators, with many extra guests arriving within the metropolis to observe the occasions, go to points of interest, and discover the native tradition.
This inflow of tourists resulted in a considerable increase to native companies, significantly within the hospitality and tourism sectors. Many accommodations, eating places, and outlets reported elevated gross sales and income in the course of the Video games, with some companies even experiencing a doubling of their regular ranges of exercise.
The Olympics additionally led to a big enhance in footfall within the areas surrounding the Olympic Park, with many locals reporting a rise in guests to their neighbourhoods. This not solely offered a great addition to native companies but in addition helped to advertise group pleasure and engagement.
The Function of Know-how within the 2012 Olympics
The 2012 Summer season Olympics in London have been a groundbreaking occasion by way of know-how integration, aiming to boost the spectator expertise and enhance occasion group. The Olympic Video games’ organizers made vital efforts to undertake cutting-edge know-how to make sure a easy and environment friendly expertise for each athletes and spectators. Know-how performed a pivotal position in making the 2012 Olympics an exemplary occasion, and its affect was multifaceted.
Enhancing the Spectator Expertise
Know-how helped create a really immersive expertise for spectators, reworking the Olympic Video games into an occasion the place leisure and sport converged seamlessly. The organizers leveraged digital options to supply an interesting expertise for the spectators, making the 2012 Olympics an occasion to recollect.
The
“London 2012 Olympics’ organizers invested closely in digital infrastructure, with over 500 miles of fiber-optic cables being put in throughout the town to help the huge array of digital purposes used all through the Video games.”
This funding enabled the supply of high-speed web, facilitating seamless communication and a extra enhanced spectator expertise.
Superior Knowledge Analytics
Knowledge evaluation performed a vital position in planning and executing the 2012 Olympics. By leveraging superior knowledge analytics, the organizers aimed to optimize occasion group, maximize effectivity, and enhance the general spectator expertise. Knowledge-driven insights enabled the Olympic Video games’ organizers to make knowledgeable selections and optimize occasion schedules and logistics.
The usage of
” knowledge analytics within the 2012 Olympics resulted in a big discount in congestion and improved spectator security.”
Revolutionary Know-how Purposes
The London 2012 Olympics noticed the widespread adoption of progressive know-how purposes, which supported the sleek operation of the Video games. The organizers leveraged these applied sciences to create a dynamic and fascinating expertise for spectators and athletes alike. Examples of progressive know-how purposes that supported the sleek operation of the Video games embrace:
The
“London 2012 Olympics noticed a big enhance in using digital fee strategies, together with contactless and cellular funds.”
This shift in the direction of digital fee strategies streamlined the fee course of for spectators and supported the Olympic Video games’ purpose of being a cashless occasion.
Notable Moments and Information Set In the course of the 2012 Olympics: The place Was The 2012 Olympic Video games Held
The 2012 London Olympics, formally generally known as the Video games of the XXX Olympiad, was a spectacular occasion that showcased the world’s high athletes competing in numerous sports activities. The Video games featured a variety of disciplines, from monitor and area to swimming, gymnastics, and extra, with over 10,000 athletes representing their respective international locations. The Olympics was a time of nice pleasure, drama, and heartwarming moments, leaving a long-lasting impression on the world.
Unforgettable Moments within the Historical past of the Olympics
The 2012 Olympics witnessed a number of heart-stopping, awe-inspiring moments that will likely be etched within the recollections of thousands and thousands of viewers worldwide. These moments not solely showcased the athletes’ unbelievable expertise but in addition highlighted the spirit of sportsmanship and camaraderie.
Breaking World Information and Setting New Requirements
The 2012 Olympics noticed quite a few world information shattered and new requirements set, reflecting the relentless pursuit of excellence by the world’s high athletes.
Inspirational Tales of Athletes Overcoming Adversity
Behind the fun of victory and the agony of defeat, there have been numerous tales of athletes pushing themselves to the restrict, inspiring numerous followers with their braveness and resilience.
Sponsors and Companions of the 2012 Olympics
The 2012 Olympics in London garnered vital sponsorship and partnership offers with main manufacturers. These partnerships performed a vital position in making the occasion a hit. The Worldwide Olympic Committee (IOC) secured a number of sponsorship offers with main manufacturers, whereas the Group Committee for the 2012 Olympics additionally had key companions that supported the occasion.
Securing main sponsorships entails advantages and challenges. The advantages embrace elevated funding, international publicity, and model visibility. Sponsors can leverage the occasion to advertise their merchandise, companies, or causes, reaching a large viewers. Nevertheless, the challenges embrace excessive competitors amongst sponsors, rigorous branding and advertising and marketing necessities, and guaranteeing compliance with the IOC’s guidelines and rules.
Sponsorship Offers Signed by the IOC
The IOC signed a number of vital sponsorship offers with main manufacturers earlier than the 2012 Olympics. These offers included:
Key Companions of the 2012 Olympics
The Group Committee for the 2012 Olympics had a number of key companions that supported the occasion. These companions included:
Imaginative and prescient London Partnership
Imaginative and prescient London was a key partnership between London 2012, Transport for London (TfL), and the Mayor of London’s workplace. This partnership aimed to supply a sustainable and related transport community for the occasion. It concerned:
London 2012’s Olympic Legacy, The place was the 2012 olympic video games held
The 2012 Olympics in London left a long-lasting legacy for the town. The occasion:
London 2012’s Social and Financial Influence
The 2012 Olympics in London had a big social and financial affect on the town. The occasion:
The Cultural and Sports activities Legacy of the 2012 Olympics
The 2012 Olympics in London left a long-lasting affect on the town and the whole United Kingdom. The Video games not solely offered a worldwide platform for athletes to showcase their abilities but in addition impressed a brand new era of sports activities fans and contributed to the event of group sports activities applications. This legacy continues to be felt right now, with the Olympic Park now house to thriving sports activities amenities, museums, and cultural points of interest.
Influencing Sports activities Participation and Improvement within the UK
The 2012 Olympics performed a big position in selling sports activities participation and improvement within the UK. In accordance with a survey carried out by the UK Sport, the Olympics led to a big enhance in sports activities participation amongst younger folks, with a 12% enhance in kids collaborating in sports activities within the six months following the Video games. This momentum has continued, with many younger folks occurring to pursue careers in sports activities or stay energetic of their native communities.
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* The London 2012 Olympics helped to introduce new sports activities and actions to colleges, together with the Olympic-themed ‘Younger Athletes’ program, which aimed to advertise well being and health amongst kids.
* The Olympics additionally led to the creation of recent group sports activities applications, such because the ‘Get Set’ program, which aimed to advertise sports activities participation amongst deprived teams.
* Many Olympians and Paralympians have since grow to be concerned in grassroots sports activities initiatives, inspiring younger folks to take up sports activities and main by instance.
Contribution to Neighborhood Sports activities Packages
The 2012 Olympics contributed considerably to the event of group sports activities applications within the UK, with many initiatives geared toward selling sports activities participation amongst deprived teams. The Olympics additionally led to the creation of recent group sports activities amenities, such because the Olympic Stadium and the Olympic Park, which have grow to be hub for sports activities and group actions.
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* The ‘Get Set’ program, talked about earlier, aimed to advertise sports activities participation amongst deprived teams and offered funding for group sports activities initiatives.
* Many native authorities and group organizations acquired funding to develop new sports activities amenities and applications, together with the development of recent sports activities facilities and the creation of sports activities leagues for younger folks.
* The Olympics additionally led to the creation of recent job alternatives within the sports activities sector, together with teaching, sports activities administration, and facility administration.
Lasting Legacies of the Olympics in Phrases of New Sports activities Amenities
Some of the vital legacies of the 2012 Olympics is the event of recent sports activities amenities within the UK. The Olympic Park, specifically, has grow to be a hub for sports activities and group actions, with many world-class amenities now obtainable for public use.
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* The Olympic Stadium, which hosted the opening and shutting ceremonies in addition to the monitor and area occasions, has been transformed into the Queen Elizabeth Olympic Park Stadium, which is now house to West Ham United FC and gives a novel house for group occasions and exhibitions.
* The Olympic Park options numerous different world-class amenities, together with the Copper Field Enviornment, which hosts a variety of sports activities and occasions, together with boxing, gymnastics, and hockey.
* The Lee Valley White Water Centre, which hosted the canoeing occasions, is now a well-liked vacation spot for kayakers and canoeists, with a world-class facility that’s obtainable for public use.
Evaluating the 2012 Olympics to Earlier Video games
The 2012 London Olympics was a milestone occasion within the historical past of the Summer season Olympics, with a big affect on the worldwide sports activities panorama. A more in-depth have a look at the earlier Summer season Olympics video games reveals the evolution and development of the Olympics over time. This comparability goals to spotlight the similarities and variations between the 2012 Olympics and former Summer season Olympics video games by way of dimension, price range, and scale.
Dimension and Participation
The scale and participation within the Olympics have been steadily growing for the reason that early days of the fashionable Olympic Video games. The 1900 Paris Olympics, which is likely one of the smallest Olympics by way of members, featured 24 international locations with 1,220 athletes. In distinction, the 2012 London Olympics noticed the participation of 204 international locations with over 10,000 athletes. This vital development within the variety of international locations and athletes will be attributed to the growing reputation and international outreach of the Olympics through the years.
Price range and Scale
The price range for the Olympics has additionally undergone vital modifications through the years. The 1900 Paris Olympics had a price range of a mere €250,000, whereas the 2012 London Olympics had a price range of £9.3 billion. This staggering enhance in price range demonstrates the rising scale and complexity of the Olympics.
| 12 months | Metropolis | Price range (£ million) |
|---|---|---|
| 1900 | Paris | 0.025 |
| 1984 | Los Angeles | 222.9 |
| 2012 | London | 9300 |
Classes Realized and Successes
The 2012 Olympics constructed on the successes and classes discovered from earlier Video games, incorporating new applied sciences, progressive advertising and marketing methods, and improved infrastructure. The London Olympics launched the idea of sustainability in occasion planning, with a concentrate on decreasing carbon emissions and environmental affect. This shift in the direction of a extra eco-friendly Olympics has set a precedent for future Video games.
The London Olympics additionally noticed vital developments in know-how, with the introduction of social media and on-line platforms to boost the fan expertise. The Olympics’ social media presence grew exponentially, with over 500 million tweets and 300 million posts on Fb in the course of the occasion.
The expansion in participation, price range, and scale of the Olympics through the years displays the growing reputation and international significance of the Video games. Because the Olympics proceed to evolve and adapt to the altering world, it is going to be thrilling to see how future Video games will construct on the successes of earlier occasions and push the boundaries of what’s attainable on the earth of sports activities and leisure.
Closing Conclusion
In conclusion, the 2012 Olympic Video games held in London have been a groundbreaking occasion that left a long-lasting affect on the world of sports activities. The Video games showcased the most effective of British hospitality, and the legacy of the occasion continues to be felt right now. From the spectacular infrastructure to the unbelievable athletes who took half, the 2012 Olympic Video games will at all times be remembered as a really particular second in time.
Q&A
What was the official identify of the 2012 Olympic Video games?
The official identify of the 2012 Olympic Video games was the Video games of the XXX Olympiad.
Who was the mayor of London in the course of the 2012 Olympic Video games?
The mayor of London in the course of the 2012 Olympic Video games was Boris Johnson.
What was the price range for the 2012 Olympic Video games?
The price range for the 2012 Olympic Video games was roughly 9.3 billion kilos.
What number of athletes participated within the 2012 Olympic Video games?
There have been 10, 568 athletes who participated within the 2012 Olympic Video games.
